{"id":3456,"date":"2025-04-14T19:43:58","date_gmt":"2025-04-14T18:43:58","guid":{"rendered":"https:\/\/makedamusic.fr\/event\/?p=3456"},"modified":"2025-08-07T17:41:25","modified_gmt":"2025-08-07T16:41:25","slug":"ecoresponsabilite-dans-levenementiel-de-la-tendance-a-lexigence","status":"publish","type":"post","link":"https:\/\/makedamusic.fr\/event\/ecoresponsabilite-dans-levenementiel-de-la-tendance-a-lexigence\/","title":{"rendered":"\u00c9coresponsabilit\u00e9 dans l\u2019\u00e9v\u00e9nementiel : de la tendance \u00e0 l\u2019exigence"},"content":{"rendered":"\n

Organiser des \u00e9v\u00e9nements plus verts sans compromettre l\u2019impact.<\/p>\n\n\n\n

\n\n\n\n

Introduction : l\u2019\u00e9v\u00e9nementiel face \u00e0 l\u2019urgence \u00e9cologique<\/strong><\/h3>\n\n\n\n

Pendant longtemps, l\u2019\u00e9v\u00e9nementiel a \u00e9t\u00e9 synonyme de grandeur, parfois au d\u00e9triment de la plan\u00e8te : transports massifs, impression \u00e0 outrance, d\u00e9chets en pagaille\u2026 Mais aujourd\u2019hui, le vent tourne. Organiser un \u00e9v\u00e9nement durable n\u2019est plus une option \u2014 c\u2019est devenu une exigence des clients, des participants et des collectivit\u00e9s.<\/p>\n\n\n\n

\n\n\n\n

Pourquoi l\u2019\u00e9coresponsabilit\u00e9 s\u2019impose<\/strong><\/h3>\n\n\n\n
    \n
  • Pression soci\u00e9tale<\/strong> : Le public est de plus en plus attentif \u00e0 l\u2019impact environnemental des \u00e9v\u00e9nements auxquels il participe.<\/li>\n\n\n\n
  • R\u00e9glementations locales<\/strong> : Certaines villes ou r\u00e9gions conditionnent leurs autorisations \u00e0 des engagements environnementaux concrets.<\/li>\n\n\n\n
  • Valeur de marque<\/strong> : Une d\u00e9marche \u00e9coresponsable renforce l\u2019image d\u2019une entreprise ou d\u2019un territoire.<\/li>\n<\/ul>\n\n\n\n
    \n\n\n\n

    Les leviers pour verdir un \u00e9v\u00e9nement<\/strong><\/h3>\n\n\n\n
      \n
    1. Choix du lieu<\/strong>\n
        \n
      • Accessibilit\u00e9 en transports doux (train, v\u00e9lo, navettes mutualis\u00e9es)<\/li>\n\n\n\n
      • Lieux \u00e9co-labellis\u00e9s ou \u00e0 basse consommation \u00e9nerg\u00e9tique<\/li>\n<\/ul>\n<\/li>\n\n\n\n
      • Sc\u00e9nographie et d\u00e9coration<\/strong>\n
          \n
        • Mat\u00e9riaux recyclables, modulables ou r\u00e9utilisables<\/li>\n\n\n\n
        • Design sobre, \u00e9thique, pens\u00e9 pour l\u2019apr\u00e8s<\/li>\n<\/ul>\n<\/li>\n\n\n\n
        • Restauration<\/strong>\n
            \n
          • Menus v\u00e9g\u00e9tariens, produits locaux et de saison<\/li>\n\n\n\n
          • Suppression des contenants jetables (vaisselle compostable, fontaines \u00e0 eau\u2026)<\/li>\n<\/ul>\n<\/li>\n\n\n\n
          • Communication responsable<\/strong>\n
              \n
            • R\u00e9duction des supports imprim\u00e9s<\/li>\n\n\n\n
            • Signal\u00e9tique \u00e9ph\u00e9m\u00e8re mais durable (impressions sur b\u00e2ches r\u00e9utilisables, \u00e9crans digitaux)<\/li>\n<\/ul>\n<\/li>\n\n\n\n
            • Gestion des d\u00e9chets<\/strong>\n
                \n
              • Tri s\u00e9lectif, recyclage, limitation des emballages<\/li>\n\n\n\n
              • Partenariats avec des associations pour redistribuer les invendus<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n
                \n\n\n\n

                Mesurer l\u2019impact pour mieux s\u2019am\u00e9liorer<\/strong><\/h3>\n\n\n\n

                De nombreux outils existent pour \u00e9valuer l\u2019empreinte carbone d\u2019un \u00e9v\u00e9nement : calculateurs d\u2019\u00e9missions, bilans GES, indicateurs d\u2019engagement RSE\u2026 Ce suivi permet non seulement d\u2019agir de mani\u00e8re plus responsable, mais aussi de valoriser ses efforts dans les bilans post-\u00e9v\u00e9nement.<\/p>\n\n\n\n

                \n\n\n\n

                Exemples inspirants<\/strong><\/h3>\n\n\n\n
                  \n
                • We Love Green (Paris)<\/strong> : festival pionnier dans l\u2019\u00e9co-conception, alimentation locale, sc\u00e9nographie circulaire.<\/li>\n\n\n\n
                • Salon Produrable<\/strong> : \u00e9v\u00e9nement 100 % ax\u00e9 d\u00e9veloppement durable, int\u00e9grant une approche \u00e9thique jusqu\u2019aux moindres d\u00e9tails logistiques.<\/li>\n\n\n\n
                • Entreprises priv\u00e9es<\/strong> : de plus en plus d\u2019organisations font certifier leurs \u00e9v\u00e9nements ISO 20121 (management responsable).<\/li>\n<\/ul>\n\n\n\n
                  \n\n\n\n

                  Conclusion : moins d\u2019empreinte, plus de sens<\/strong><\/h3>\n\n\n\n

                  Rendre un \u00e9v\u00e9nement plus vert, c\u2019est un chemin d\u2019am\u00e9lioration continue, pas une case \u00e0 cocher. Il s\u2019agit de faire des choix \u00e9clair\u00e9s, \u00e0 chaque \u00e9tape, pour conjuguer impact, sens et innovation. C\u2019est aussi une formidable opportunit\u00e9 de repenser l\u2019\u00e9v\u00e9nementiel comme vecteur de changement.<\/p>\n","protected":false},"excerpt":{"rendered":"

                  Organiser des \u00e9v\u00e9nements plus verts sans compromettre l\u2019impact. Introduction : l\u2019\u00e9v\u00e9nementiel face \u00e0 l\u2019urgence \u00e9cologique Pendant longtemps, l\u2019\u00e9v\u00e9nementiel a \u00e9t\u00e9 […]<\/p>\n","protected":false},"author":1,"featured_media":3458,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[14,18],"tags":[],"class_list":["post-3456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entreprise","category-institutions"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/posts\/3456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/comments?post=3456"}],"version-history":[{"count":2,"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/posts\/3456\/revisions"}],"predecessor-version":[{"id":3503,"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/posts\/3456\/revisions\/3503"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/media\/3458"}],"wp:attachment":[{"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/media?parent=3456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/categories?post=3456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/makedamusic.fr\/event\/wp-json\/wp\/v2\/tags?post=3456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}